In December 2015, Qatar Airways Germany was looking for a web agency or a web freelancer who could develop a website for them. Microsite based on the CMS WordPress created. As the airport "Ras Al Khaimah" was also served from February 2016, the new Qatar Airways flight route was to be advertised with this microsite project. As part of the marketing team's bid research, I was given the opportunity to place a bid and won the contract.
Qatar Airways wanted a modern, contemporary design:
a website that is both enchanting and informative with beautiful photos of the dream destination in the Arab Emirates.
The website was created in close consultation and coordination with the marketing team in Germany, the head office in Doha and the QA IT department.
In addition to web programming and theme customization, a server was also to be installed and set up specifically for this project. Thanks to the trusting cooperation, they relied completely on my expertise and I selected the right hosting provider and server and installed a setup specially optimized for WordPress.
Tasks
- Web design & conception in coordination with QA
- Theme Integration
- HTML5, CSS3 and Javascript
- Responsive web design - adapts to the screen size and enables optimal display on smartphones, for example
- Integration of a booking widget
- Competition form with double opt-in, as well as the integrated option to subscribe to a newsletter (also with double opt-in)
- Cronjob for various individual functionalities in relation to the competition
- Search engine optimization
- Web 2.0: Setup, design and population of profile pages on Facebook, Google+, Twitter and Pinterest.
- Server installation and setup: LEMP stack with the following configuration
- Linux: Ubuntu 14.04 LTS
- Web server: nginx 1.8.0
- Database: Maria DB 10.1.11
- PHP 5.6.17-3
- SSL with Qualys Labs A+ configuration for various https protected connections
- Mail server installation and configuration (Postfix, Dovecot, Sieve, DKIM configuration, SPF entry)
- Individual service and maintenance contract (website and server)
The Ras Al Khaimah campaign has ended. The microsite is therefore no longer live.
